Resources Library by ANA

The democracy of opinion polls

Observation of the behaviour, attitudes and opinions, among other things, of a population can be done to achieve many objectives. Much of such studies belong to the field of market research, and much to social research. Opinion polling is included in...

Catalogue: ESOMAR/WAPOR Seminar 1980: Opinion Polls

Author: Norman L. Webb

Company: Gallup International Association

June 15, 1980

Survey on opinion, attitude and voting intention during the 1979 British general election campaign

In the weeks just prior to the British general election of May 1979 Research Services Ltd. conducted a series of four surveys for a London Sunday newspaper, the Observer. In some ways, there was nothing unusual about the four surveys. They were of a...

Catalogue: ESOMAR/WAPOR Seminar 1980: Opinion Polls

Authors: Michael Warren, Anthony King

June 15, 1980

A comparative analysis of voting and voters in Germany and the United Kingdom

The objective of this paper is to investigate what can be learnt about comparative politics from an examination of public opinion poll data across country. The two countries selected are Germany and Britain: and the data compared is mainly taken from...

Catalogue: ESOMAR/WAPOR Seminar 1980: Opinion Polls

Authors: John Clemens, Kurt Galler

Company: Marplan Forschungsgesellschaft mbH

June 15, 1980

The Austrian nuclear power referendum and its influence on the Austrian general elections in May 1979

The outcome of the Austrian national referendum against the operation of the nuclear power plant in Zwentendorf did not only turn out as a surprise for the Austrian political scene but has also been referred to, as a remarkable event on the...

Catalogue: ESOMAR/WAPOR Seminar 1980: Opinion Polls

Authors: Ernst Gehmacher, Fritz Plasser

Company: GfK

June 15, 1980

The use of computer simulations in forward planning

This paper describes how a set of simulation programmes, grouped under the acronym WANDA, can be used to increase the contribution of sample survey data to forward planning. The problem taken as an example is the construction of a model of voting...

Catalogue: ESOMAR/WAPOR Congress 1973: The Application Of Market And Social Research For More Efficient Planning

Author: John Clemens

September 1, 1973

Voting behaviour

This paper describes an attempt to answer a different question, which can be simply expressed as ’How do electors decide how to vote?'. It is hoped that the work described below goes some way towards describing the attitude structure underlying...

Catalogue: ESOMAR Congress 1966

Authors: Crossley Thornton, John Clemens

September 1, 1966